Benutzer:Luftschloss1234/Achim Berg
Dr. Achim Berg is one of the best-known expert, management consultants, advisors and collumnists in the fashion and luxury industry. He is the editor of the State of Fashion Report and a planned non-fiction book on “the Future of Fashion.” He is frequently featured in industry press, podcasts, at summits and conferences, and even in national TV.
Background:
Dr. Achim Berg, born December 21, 1972 in Wiesbaden, Germany, is a management consultant, fashion industry advisor and contributing columnist on the future of fashion and luxury goods.
He spent 24 years with multinational strategy and management consulting firm McKinsey & Company, where he held the roles of partner and senior partner. He left the firm in February 2024 and founded the advisory firm and think thank The Future of Fashion GmbH.
On March 1, 2024, Berg was appointed as external advisor to Spanish fashion retailer Mango’s CEO Toni Ruiz, as well as to the company’s management team.
McKinsey & Company
Early in his career at McKinsey & Company, Berg focused on the fashion and luxury industry and was instrumental in founding the firm’s Apparel, Fashion and Luxury (AF&L) practice in 2010. After growing and leading McKinsey & Company’s Europe, the Middle East and Africa team, where he advised numerous brands as well as retail, wholesaling and manufacturing businesses on strategic and operational issues, he became the first global leader of the practice in 2015. Berg initiated the firm’s partnership with fashion media company The Business of Fashion, founded by Imran Amed.
Media
Berg was the co-editor of McKinsey & Company and The Business of Fashion State of Fashion report for seven years. He has written feature articles for The Business of Fashion, WWD, and Sourcing Journal. He has been quoted as an expert source in Manager Magazine, Financial Times, Wall Street Journal, FAZ. He is a regular speaker at fashion and luxury industry events, in podcasts, or TV shows.
Sources:
Articles & Newspapers
https://www.ft.com/content/36871929-c8cd-4b30-8c9c-c36eccdf1042
https://www.wsj.com/business/retail/european-retailers-try-on-second-hand-fashion-861d7146
https://www.wsj.com/articles/luxury-fashion-designers-struggle-to-adapt-to-digital-era-1484535842
https://www.faz.net/aktuell/wirtschaft/beteiligungen-sind-mode-18272077.html
Podcasts
Berg, A., 2021. Less is the new more: The state of fashion in 2021. [Online]
Available at: https://www.mckinsey.com/industries/retail/our-insights/less-is-the-new-more-the-state-of-fashion-in-2021
Berg, A., 2022. How current global trends are disrupting the fashion industry, s.l.: s.n.
Berg, A. & Amed, I., 2020. BoFLIVE: The State of Fashion 2020 - Covid 19. [Online].
Berg, A. & Amed, I., 2021. BoFLIVE: The State of Fashion 2021. [Online].
Berg, A. & Amed, I., 2022. BoF LIVE: The State of Fashion 2022. [Online].
Berg, A. & Amed, I., 2023. BoF LIVE: The State of Fashion 2023. [Online].
Berg, A. & Balchandani, A., 2021. The postpandemic state of fashion. [Online]
Available at: https://www.mckinsey.com/industries/retail/our-insights/the-postpandemic-state-of-fashion
Berg, A. et al., 2022. Mastering off-price fashion in an omnichannel world, s.l.: s.n.
TV
Modeindustrie: "Fast Fashion" wird ein bisschen langsamer | tagesschau.de
Own Publications
Berg, A., 2017. Auf die Plätze, fertig … Fashion!. Akzente.
Berg, A., 2017. Fashion 2017. Akzente.
Berg, A., 2018. Aufbruch Ost. Akzente.
Berg, A., 2021. Ask McKinsey: Our answers to your questions about The Next Normal. [Online]
Available at: https://www.mckinsey.com/featured-insights/the-next-normal/ask-mckinsey
Berg, A., 2021. Five charts that set the tone as New York Fashion Week 2021 kicks off. [Online]
Berg, A., 2021. Less is the new more: The state of fashion in 2021. [Online]
Available at: https://www.mckinsey.com/industries/retail/our-insights/less-is-the-new-more-the-state-of-fashion-in-2021
Berg, A., 2022. How current global trends are disrupting the fashion industry, s.l.: s.n.
Berg, A., Andersson, J., Hedrich, S. & Magnus, K.-H., 2018. Is apparel manufacturing coming home?, s.l.: McKinsey & Company.
Berg, A. & Balchandani, A., 2021. The postpandemic state of fashion. [Online]
Available at: https://www.mckinsey.com/industries/retail/our-insights/the-postpandemic-state-of-fashion
Berg, A. et al., 2022. Mastering off-price fashion in an omnichannel world, s.l.: s.n.
Berg, A., Balchandani, A. & Rölkens, F., 2018. Zwischen Kooperation und Konkurrenz. Akzente.
Berg, A., Becker, S., Buck, R. & Thiel, A., 2023. Sporting goods 2023: The need for resilience in a world in disarray, s.l.: McKinsey & Company, Inc.
Berg, A., Becker, S., Kohli, S. & Thiel, A., 2021. Sporting goods 2021: The next normal for an industry in flux, s.l.: McKinsey & Company.
Berg, A., Becker, S., Kohli, S. & Thiel, A., 2022. Sporting goods 2022: The new normal is here, s.l.: McKinsey & Company, Inc.
Berg, A., Berjaoui, B., Iwatani, N. & Zerbi, S., 2021. Welcome to luxury fashion resale: Discerning customers beckon to brands, s.l.: McKinsey & Company.
Berg, A., Berlemann, B. & Hedrich, S., 2013. The global sourcing map - balancing cost, compliance, and capacity, s.l.: McKinsey & Company.
Berg, A., Berlemann, B. & Hedrich, S., 2015. Ostafrika im Fokus. Akzente.
Berg, A., Berlemann, B. & Russo, B., 2015. Sourcing in a volatile world - The East Africa Opportunity, s.l.: McKinsey & Company.
Berg, A. & Brantberg, L., 2015. Mind the gap: What really matters in omnichannel, s.l.: McKinsey & Company.
Berg, A., Brantberg, L., Macaulay, A. & Zaharieva, L., 2016. The British Luxury Market: Growing Sales From £5 to £500 Million, s.l.: McKiney & Company, Inc.
Berg, A., Chhaparia, H., Hedrich, S. & Magnus, K.-H., 2021. What’s next for Bangladesh’s garment industry, after a decade of growth?, s.l.: McKinsey & Company, Inc.
Berg, A., Dauriz, L. & Spillecke, D., 2011. Erfolgsfaktoren für das Multikanalgechäft. Akzente.
Berg, A. et al., 2023. Redesigning apparel manufacturing in Asia: A pattern for resilience, s.l.: McKinsey & Company.
Berg, A. et al., 2020. A perfect storm for fashion marketplaces. [Online]
Available at: https://www.mckinsey.com/industries/retail/our-insights/a-perfect-storm-for-fashion-marketplaces#/
Berg, A., Granskog, A., Lee, L. & Magnus, K.-H., 2020. Fashion on climate: How the fashion industry can urgently act to reduce its greenhouse-gas emissions, s.l.: McKinsey & Company & Global Fashion Agenda.
Berg, A., Haug, L., Hedrich, S. & Magnus, K.-H., 2020. Time for change: How to use the crisis to make fashion sourcing more agile and sustainable, s.l.: McKinsey & Conmpany, Inc.
Berg, A. & Hedrich, S., 2014. Mode: Einkauf im Umbruch. Akzente.
Berg, A. & Hedrich, S., 2014. What's next in apparel sourcing, s.l.: McKinsey & Company, Inc.
Berg, A. & Hedrich, S., 2014. Zwischen Kunst und Wissenschaft - Preissetzung im Modehandel. akzente .
Berg, A. et al., 2019. Fashion’s new must-have: Sustainable sourcing at scale, s.l.: McKinsey & Company.
Berg, A., Hedrich, S., Kempf, S. & Tochtermann, T., 2011. Bangladesh's ready-made garments landscape: The challenge of growth, s.l.: McKinsey & Company.
Berg, A., Hedrich, S., Lange, T. & Magnus, K.-H., 2017. The Apparel Sourcing Caravan's Next Stop: Digitization, s.l.: McKinsey & Company, Inc.
Berg, A., Hedrich, S. & Magnus, K.-H., 2018. Heimkehr der Modeproduktion. Akzente.
Berg, A., Hedrich, S. & Magnus, K.-H., 2019. Mode beschaffen in Zeiten der Nachhaltigkeit. Akzente.
Berg, A., Hedrich, S. & Russo, B., 2015. East Africa: The next hub for apparel sourcing?, s.l.: McKinsey & Company.
Berg, A., Hedrich, S. & Tochtermann, T., 2012. Einkäufers neuer Lienbling - Beschaffungsmarkt Bangladesh. Akzente.
Berg, A., Hedrih, S. & Tochtermann, T., 2012. Bangladesh: The next hot spot in apparel sourcing?, s.l.: McKinsey & Company.
Berg, A., Heyn, M., Küpper, J. & Schmidt, T., 2016. Mode nach Plan. Akzente.
Berg, A., Jodl, F. & Keller, C., 2011. Countering counterfeiters. Akzente.
Berg, A. et al., 2018. Measuring the Fashion World - Taking Stock of Product Design, Development, and Delivery, s.l.: McKinsey & Company.
Berg, A., Oud, S. & Simon, P., 2017. Mode nach M@ß. Akzente.
Berg, A. & Schumacher, T., 2015. E-Shopping de luxe. Akzente.
Berg, A., Straub, M., Tozuka, Y. & Wu, W., 2022. Japanese luxury shoppers are embracing omnichannel, s.l.: McKiney & Company, Inc.
Co-Editor: Berg, Achim; Amed, Imran; Balchandani, Anita; Sanches Altable, Carlos; Harreis , Holger; Af Petersen, Saga; Roberts, Roger; Hurtado, Manuel, 2022. The State of Fashion - Technology, London: The Business of Fashion and McKinsey & Comp, Inc.
Co-Editor: Berg, A. et al., 2018. The State of Fashion 2019, s.l.: The Business of Fashion & McKinsey & Company, Inc.
Co-Editor: Berg, A. et al., 2022. The State of Fashion 2023, s.l.: The Business of Fashion & McKinsey & Company.
Co-Editor: Berg, A. et al., 2019. The State of Fashion 2020, London: The Business of Fashion & McKinsey & Comp, Inc.
Co-Editor: Berg, A. et al., 2020. The State of Fashion 2020 - Coronavirus Update, London: The Business of Fashion & McKinsey & Company, Inc.
Co-Editor: Berg, A. et al., 2020. The State of Fashion 2021, London: The Business of Fashion & McKinsey & Comp, Inc.
Co-Editor: Berg, A. et al., 2021. The State of Fashion 2022, London: The Business of Fashion & McKinsey & Company, Inc.
Co-Editor: Berg, A., Amed, I., Hedrich, S. & Leon, J., 2016. The State of Fashion 2017, London: The Business of Fashion & McKinsey & Company.
Co-Editor: Berg, A. et al., 2023. The State of Fashion - Beauty, s.l.: The Business of Fashion & McKinsey & Company, Inc.
Co-Editor: Berg, A. et al., 2017. The State of Fashion 2018, s.l.: The Business of Fashion & McKinsey & Company, Inc.
Co-Editor: Berg, A. et al., 2021. The State of Fashion - Watches & Jewellery, s.l.: The Business of Fashion and McKinsey & Company. (nicht signierter Beitrag von Larissa Blau (Diskussion | Beiträge) 12:05, 6. Sep. 2024 (CEST))